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Free Course Preview: Web Usability Made Simple (2 minutes, 10 seconds, will start to play when 20% loaded)

Course Time: 4 1/2 Hours


Registration Fee: US $199 *

Info Fee discounts are offered to certain professional society members and students, please click to Email> us for details


Digital course completion certificates are downloadable upon course completion

Course Description

D 15: Web Usability Made Simple

This course is aimed at small web business owners and others with little or no experience/training in designing for the User eXperience. It addresses one of the key aspects of the User eXperience of eCommerce and other web sites: usability (other fundamentals courses address designing for persuasion and for graphic design.)

Achieving usability on your web site means that:

34 concrete design principles are taught with many examples. Principles presented are:

Skills taught

Upon completion of this course, students will be able to:













Recommended Prerequisites

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OUXI Curriculum Prerequisites:

Alternative Skill Set Prerequisites:

Course Discussion Group

Tip Course discussion group becomes accessible after course registration and during attendance

Course Outline

Web Usability Made Simple

Framework (30 minutes)  
  Definition of Terms
  Anatomy of a User Interface
Structure of Navigation (20 minutes)
  Principles 1-6
EXERCISE (40 minutes)
Design of Navigation (45 minutes)
  Principles 7-18
EXERCISE (40 minutes)
Design of Page Content (45 minutes)
  Principles 19-34
EXERCISE (40 minutes)
Summary (10 minutes)


Curriculum Context

Title: Web Usability Made Simple
Course #: D 15
Tracks: Small Web Business Owner; Developer; Graphic Designer; Persuasion Engineer; SEO Engineer
Group: UX Design



Dr. Deborah J. Mayhew


Meet: Deborah (3 min, 21 sec, will start to play when 20% loaded)

Dr. Deborah J. Mayhew, Ph.D., co-founder and CEO of OUXI, is an internationally recognized consultant, author, teacher and speaker on engineering and designing for the User eXperience. She has been Owner and Principal Consultant at Deborah J. Mayhew & Associates> , a consulting firm offering a wide variety of services related to designing and engineering for the User eXperience, since 1986, when she became one of the first independent consultants in her field. Clients have included IBM, AT&T, The World Bank, Hewlett-Packard, Ford Motor Company, American Express, The New York City Police Department, Apple Computer, American Airlines, Texas Instruments, NASA, The national Cancer Institute, Computer Science Corporation, Cisco Systems, the IRS and many others.

Dr. Mayhew holds a B. A. in Psychology from Brown University, an M. A. in Experimental Psychology from the University of Denver and a Ph.D. in Cognitive Psychology from Tufts University. She has authored or co-authored four books on topics in designing for and engineering the User eXperience , and has contributed chapters to many other books in the field. One popular book is The Usability Engineering Lifecycle . Another recent book is Cost Justifying Usability: An Update for the Internet Age, co-edited with Randolph G. Bias.

Email:>       Web Site:>


Student Ratings and Reviews

From past courses taught by Dr. Mayhew:

"I had lots of very good feedback on the workshop. The people attending really appreciated how you approached the subject, particularly since we are trying to realign our technology to support business and the way people work."

". . . it was well received and I have heard a lot of positive feedback from the participants. They are also saying we need someone that is a usability expert at our center."


Web Usability Made Simple

Average rating: ***** (3)


June 2013
made simple
Explains web usability guideline very simply, with good examples


June 2012
Wonderful course explaining the concepts
The course is really great and easy to follow. What I really liked was the way the faculty explained the principles and then followed it up by real-life examples. Exercises at the end help reinforce your learning. After the course completion, the faculty was very prompt in sharing feedback on my website design by email. Highly recommended!



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